Open courses to boost your creativity and your brand story

There are great opportunities to catch me in action in Londonto transform your creative abilities or how you mange your brand story and personal brandcasting. […]

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Your Innovation ‘Ears’ – 5 tips for innovation and creativity

Do you know what the most important part of your body for innovation and creativity is? You will most likely say the brain. But I would suggest it is your ears. I use the word ears in plural because they are not just there to pick up sounds. Rather, I would suggest they are your […]

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How are you telling your Brand Story?

http://youtu.be/LerdMmWjU_E I have been preaching the need for any organization and individual to have compelling brand stories at their heart. The Coca Cola Content 2020 video, which announces their change of strategy and emphasis on Content Marketing is truly remarkable. […]

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Do we need to rebrand the working class as ‘The UnChavs’?

I’m posing the question: ‘Do we need to rebrand the working class, with the concept of ‘The UnChavs’?’ Prompted by a holiday read of Owen Jones book Chavs: The Demonization of the Working Class the author has produced a good book, yet I feel misses some key points around communication, branding and memes – hence […]

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Seagulls miss creative Golden Swan opportunity

Sometimes a great idea or opportunity can be quite spontaneous. The trick is to both spot and be prepared to run with them. A great example is the story yesterday of the mischievous seat installers at the unveiled Falmer Stadium – the new home for Brighton and Hove Albion. They had placed extra white seats beneath the […]

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DLT, Burmese Nobel peace prize winner, and your business strategy

I once chided a friend for remembering a quote from former Radio 1 DJ Dave Lee Travis. (I think it was something profound like, “It’s easy if you know it.”)  I wasn’t the only one scornful, with comedian Harry Enfield also using him as inspiration for one half of his parody of insipid disc jockeys, […]

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6 lessons from the Egyptian revolution

What an experience having just visited and worked in Egypt, a country that is going through a political revolution. There were times when I thought I was going to die. I saw my life flashing before me, and thought this really was the end. But enough about being a passenger in a Cairo taxi! Seriously, […]

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Tedia Studies: why boredom is good for your creativity

My call for a new subject of ‘Tedia Studies’ to prepare students for the inevitable mundanities of life has deepened after reading a new major academic text, on boredom. Yes, wake up! The book was about boredom and this blog piece is highlighting how boredom can be good for your creativity. In his new text […]

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Brainstorming is ‘politcally correct’

The claim that the word ‘brainstorming’ is politcally incorrect has raised its head again – this time in the Sun newspaper. Columnist Kelvin MacKenzie claims that a business colleague from a ‘Big Five’ firm of accountants had been rebuked for using the term; he was told to use instead the phrase ‘thought shower’. The suggestion […]

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Royal Society backs IdeasBank to boost creativity to help Barry Island

A new initiative I want to get underway – an IdeasBank for helping to develop my hometown of Barry Island has received a welcome boost – with a grant from the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) The RSA’s Catalyst fund provides small grants to Fellows who have developed an […]

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