Uganda – international conference speaking

A big ‘thank you’ to the delegates who provided me with such inspiration, challenging questions and new insights at the International Congress – Public Relations & Human Resources in Kampala, Uganda last week. Thoroughly enjoyed delivering conference presentations and training sessions on creativity, brand story-telling, brand management, PR strategy and communications. It was also good […]

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Creativity & Brand PR talks in Uganda

I am looking forward to being one of the international speakers at the 6th International Public Relations Congress at the Kampala Serena hotel, Kampala, Uganda from 8th to 11th July. The Congress attracts delegates from all parts of the African continent. It is organised by the International Public Relations Association (IPRA), The Management School London […]

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The Olympic Opening ceremony unsung heroes: the client

Danny Boyle – or Sir Danny Boyle as I shall insist on calling him until it’s officially confirmed – has made a phenomenal creative statement with his Olympic opening ceremony. His creative genius in redefining the Opening Ceremony is widely celebrated. Yet are there possibly greater heroes involved in the process, who, thus far, have […]

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7 tips for Kanter’s Law – everything looks like a failure in the middle

All of us must have experienced Kanter’s Law: “Everything can look like a failure in the middle.” The great innovation writer Rossabeth Moss Kanter highlights how everyone loves inspiring beginnings and happy endings. It is in the middle however, where the realization that the vision and ideas is actually harder to do than anyone had […]

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How the end of the world cheered me up + innovation and creativity

Heard disturbing news on how amateur scientists can now cook up their own DNA. I instantly concluded this means the end of the world: the Frankenstein vision of an uncontrollable DNA strain/virus sprang to mind. I also took reassurance from one of my favourite punk songs,‘Wrap up the Rockets’ by the Freshies (featuring the late, […]

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Open courses to boost your creativity and your brand story

There are great opportunities to catch me in action in Londonto transform your creative abilities or how you mange your brand story and personal brandcasting. […]

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Your Innovation ‘Ears’ – 5 tips for innovation and creativity

Do you know what the most important part of your body for innovation and creativity is? You will most likely say the brain. But I would suggest it is your ears. I use the word ears in plural because they are not just there to pick up sounds. Rather, I would suggest they are your […]

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What’s going to be your 70:30:10 of how you do things in 2012?

At last the magic ingredient of Coca Cola’s success is now being shared. No, I am not talking about the tightly-guarded ingredients of its flavoured water. Rather, how it allocates its precious resources for brand communications to ensure its future success by ‘gaining a disproportionate share of popular culture’. (Isn’t this what you are about: […]

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Your New Year’s resolutions need Squeezesteps

If you have made New Year’s resolutions the critical challenge is to make them happen. Here’s where you need to use ‘Squeezesteps’. The dictionary of the future will define a ‘Squeezestep as: “Actively breaking down into smaller, more do-able, nudgeable or more compelling steps in any change requiring you or others to take.” It implies […]

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Could you do a George Papandreou?

Could you do a George Papandreou? By which I mean could you take a really big decision that would be deeply unpopular with others – or with key individuals? My reading of his actions was that he realised at the penultimate moment that if he had gone ahead, implemented the challenges ordered by his European […]

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