How to Brainstorm

  Always define your question as tightly as possible. I define creativity as ‘flexible thinking around beautiful questions to add value’. Outstanding creativity is not coming up with 1001 different alternatives; it’s actually about asking the right question, the beautiful question. You can tell when you have a beautiful question your ideas ooze out. Conversely, […]

Read More…

DLT, Burmese Nobel peace prize winner, and your business strategy

I once chided a friend for remembering a quote from former Radio 1 DJ Dave Lee Travis. (I think it was something profound like, “It’s easy if you know it.”)  I wasn’t the only one scornful, with comedian Harry Enfield also using him as inspiration for one half of his parody of insipid disc jockeys, […]

Read More…

6 lessons from the Egyptian revolution

What an experience having just visited and worked in Egypt, a country that is going through a political revolution. There were times when I thought I was going to die. I saw my life flashing before me, and thought this really was the end. But enough about being a passenger in a Cairo taxi! Seriously, […]

Read More…

Royal Society backs IdeasBank to boost creativity to help Barry Island

A new initiative I want to get underway – an IdeasBank for helping to develop my hometown of Barry Island has received a welcome boost – with a grant from the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) The RSA’s Catalyst fund provides small grants to Fellows who have developed an […]

Read More…

7 lessons for management from Avram Grant

With West Ham United being the first football  club to be relegated from the English Premiership in the 2010/11 season – a team widely regarded as playing below its potential – what lessons are there for you to learn from the performance of the sacked Hammers manager Avram Grant? 1. Recognise your personal qualities and […]

Read More…

Friday 13th meme – could it be your campaign’s lucky day?

Today, I may have some good luck for you – there is a popular meme waiting to be further developed – which could help your campaign be even more effective. I refer to ‘Friday 13th’. Hollywood has already recognised the potential, with a series of blockbuster films using the date for their title. I reckon […]

Read More…

Squeezesteps: a tool for creative thinking and to make change happen

I have invented another new word: ‘Squeezestep’. The dictionary of the future will define a ‘squeezestep as: “Actively breaking down into smaller, more do-able, nudgeable or more compelling steps in any change you require others to take.” It implies there is an onus on anyone engaged with change within an organization or community to recognize […]

Read More…

Bin Laden: Is Obama guilty of not having a meme strategy?

Has the US administration made a mistake in its handling of the killing of Osama Bin Laden by not have a fully thought-through memes strategy? By this I mean, is it making decisions and taking actions without due consideration of the potential subsequent word of mouth, the memes that are likely to occur as a […]

Read More…

Happiness: the need for learned helpfulness

Can you believe it? Apparently, people who live in places considered to be the happiest are more likely to take their own lives, according to new research. The phenomenon is caused by what is called ‘relative comparisons’ – your happiness is determined by how you perceive your satisfaction according to others. […]

Read More…

Why does ‘Titanic’ fascinate us so much?

While visiting London I came across the major exhibition on ‘Titanic’ at the O2. I pondered: Why is it, 100 years on, the story of how one ship sunk still holds such fascination for contemporary society? There have been other sinkings – with an even greater loss of life. (The story of the sinking of […]

Read More…