Cwtch – a nice memorable meme to cuddle with on March 1st

I think I might have found the missing ingredient for making the Welsh St. David’s Day on March 1st much more memorable around the world. The epiphany came after a great conversation with Samantha Bishop-Thomas, the Senior Commercial Marketing Man at Visit Wales – the tourist body at the Welsh Assembly Government. It followed my […]

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Bobby Moore RIP – can we get a Bobby Moore meme going?

For those of you who caught my ‘One man Pecha Kucha’ show you will know that my biggest hero is football legend Bobby Moore. I promote that everyone should recognise and celebrate their heroes and use them as great inspirational, creative and motivational points of reference in everyday life. Today marks the 18th anniversary of […]

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Either ‘Super good’ or ‘Super bad’ – the rise of extreme responses

Speaking at the National Hotel Marketing Conference in London this week I overheard a brilliant statistic from an Internet marketing expert: young male executives on average will book a hotel within 2.5 seconds, in contrast to mature females who can take 2½ weeks, visiting 22 different sites, before making their minds up! The speaker was […]

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National Hotel Marketing Conference – know any good hotels?

Have you got any good stories/examples of hotels with a great brand story? I am speaking at the National Hotel Marketing Conference on Thursday (February 17th)  on ‘Brilliant PR and pormotional ideas for hotels’ with Debrah Dhugga of the award-winning Dukes Hotel, London.  The National Hotel Marketing Conference is at the Royal Horseguards Hotel’s conference centre. Do you know […]

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